Death Valley Nails is a non-toxic, cruelty-free nail polish brand inspired by the wild landscapes of the American Southwest. The brand is esoteric, fun, and a little strange, especially by beauty industry standards.

In 2023, we led a full rebrand for Death Valley, reimagining the visual identity from the ground up. Our work included new packaging design, merchandise, a refreshed website, and cohesive social media design. The result is a brand that feels as untamed, textural, and elemental as the products themselves.